Google Business Profile
Eagle Build's Google Business Profile is claimed and active, but review-starved and thinly optimised. For a local trade it is the single highest-return channel. Below is where it stands today, and how it should look once it is worked properly.
Current state
Claimed, but review-starved
The profile is verified and active (5.0, category "Building firm", the correct Cheadle Hulme address, the occasional owner post), yet it carries almost no Google reviews and very little in the way of posts, products or Q&A. Reviews and a complete profile are what drive the Google local pack that decides "builder near me", so this is the fastest win available.
How it should look
Illustrative target-state profile. Sample reviews, posts, products and Q&A show the optimised profile to build toward, styled as it would appear on Google.
Trustpilot
Eagle Build has no Trustpilot presence yet. It is where high-intent buyers go to sanity-check a builder before they commit, and an empty result reads as a red flag. A claimed, actively-invited profile turns third-party proof into a conversion asset you own. Below is the current gap, and the profile to build toward.
Current state
No Trustpilot presence yet
There is no claimed Trustpilot profile for eaglebuild.co.uk, so a prospective client searching "Eagle Build reviews" finds nothing to reassure them. Trustpilot reviews also surface as star ratings in Google search and Google Ads, so the gap costs visibility beyond Trustpilot itself. The fix is a claimed profile with automated review invitations after every handover, and a reply on every review.
How it should look
Illustrative target-state profile. Sample TrustScore and reviews show the claimed Trustpilot profile to build toward, styled as it would appear on Trustpilot.
CRM: leads and pipeline
Every enquiry from the funnel (website forms, the Meta lead-form ad, organic social and paid), captured with source, UTM attribution, the converting page and pipeline stage. Click a lead to open it.